We’re homebodies. This blog is all about our home projects and renovations. We’re committed to uncover every ounce of potential our home has and make it a place our family can happily reside and entertain in for years to come.
Just like our readers, we do lots of research before (and during!) every project. We seek out the best brands and the most unique makers that fit our personal modern/traditional/cozy/family-friendly aesthetic. Just like our readers, we make Pinboards and mood boards and surf lots of other blogs and magazines for inspiration. When we narrow our search down to an ideal partner — for the perfect sectional, the best tile we’ve ever seen, a rug that is soft underfoot but won't shed or an awesome dining chair — we, sometimes, contact them and ask them if they want to collaborate and sponsor the project. This means that they’ll donate their product and, often, pay us a fee in exchange for exposure on this blog. We’ll link to them and give all of the details about why we chose them and what makes them a great fit for us and our home.
Occasionally, a partner will approach us, and we’re always flattered! It’s very cool to meet brands that align so well with ours. We have made a rule for ourselves that we won’t accept partnerships or products that don’t fit into our aesthetic, projects we're working on or life in our home. We won’t promote a product or a project that we don't think is valuable to you, our readers. We won't promote a product or project that doesn't jive with our niche of DIY, Home Design & Family — even if it’s “free.”
Whether a product is donated or a post is sponsored, we’ll always let you know in a clear way. In this way we hope to keep our editorial integrity. It comes with a promise that we made an ethical decision to co-brand/collaborate, that we wouldn’t promote anyone or anything that we wouldn’t buy with our own money, and hopefully introduce our readers to a great partner that can help them with whatever they have going on. It is these sponsorships that allow us to write more content, churn out more projects and in the end, uncover more of our home’s potential.
Affiliates
We also frequently use affiliate links to share where we did buy something. This means if you love where we got that lamp, and click on the link and end up buying it, we'll make a small commission on the sale. It feels like a win/win to us and definitely helps keep the blog lights on. Affiliate links are not sponsored, and we're not being nudged to highlight affiliated products (unless noted as outlined above). All of the products we share are things we genuinely love - some will be affiliated, and some won't be.
If you have any questions about this, or are a business and would like to work with us, let's chat. Thanks so much for reading along with us and we hope you feel welcome in our virtual home.