Shop our Chris Loves Julia x Wallpops collection
This day has been over a year in the making, and I'm SO excited that it's finally here. As many of you know, a few years ago we created a line of peel-and-stick vinyl tiles with FloorPops. Their team has been great to work with; we love the products in our own home and have loved seeing you use them in your homes. It so happens that another product line within the company is WallPops, which offers peel-and-stick wallpaper. In May 2023, WallPops came to us to ask if we would ever want to do a wallpaper line. Music to my ears! I don't think I could have said "yes" any faster!
As we started thinking of developing our own CLJ line of wallpaper, I started designing a collection that felt like it had variety but also felt cohesive in a moody, modern, traditional way. I wanted to offer fool-proof mix-and-matching in colorways and patterns — and these are those! I designed these wallpapers every room in my house in mind. I wanted a wallpaper for an entry and living room and bedroom and bathroom and playroom and dining room! I want to put my name on something that I would absolutely use throughout my own house. Without further ado, here is our collection!
As you can see, the designs include delicate florals and traditional fruits. Then I have some that feel more modern, like a marble pattern with a metallic effect. Each wallpaper features a strong signature color, such as moss, evergreen, and cranberry. They feel timeless and yet "of the moment."
While I also love traditional wallpaper, this collection is all peel and stick. We really wanted to empower ANY DIY-er that is ready to make a room change in an afternoon--even a renter! When I looked around, I felt like there was a gap in the market for high-end looking wallpaper that has a peel-and stick application. I decided I wanted to bring these sophisticated patterns to the shelf, so we could reach more people who want to make an easy, beautiful update to their home.
One of the highlights of this collaboration was getting to visit the York Wallcoverings factory where our WallPops wallpaper is produced. York is the oldest and largest wallcovering manufacturer in the United States. We visited their factory in the Susquehanna Valley of Pennsylvania this month to sign off on the final printing, and it was just a dream to see our designs come to life right in front of our eyes. (I'll share more about the behind-the-scenes in Love Letter tomorrow, so be sure to sign up now so you don't miss out!)
For now, I'm in the process of choosing one of these for our mudroom and am working with Greta to pick one for her bedroom. It's incredibly hard to choose—I love them all so much! They're like my babies. Which one is catching your eye for your next project? Let me know in the comments!
Shop the Posy Collection:
Posy Cranberry | Posy Vanilla | Posy Spruce | Posy Midnight
Shop the Melograno Collection:
Melograno Moss | Melograno Cinder | Melograno Wheat
Shop the Bramble Collection:
Bramble Forest | Bramble Wintergreen
Shop the Jade Collection (these have a beautiful metallic veining in them):
Shop the Nova Collection:
Nova Blue Smoke | Nova Evergreen | Nova Mist Blue | Nova Carob Brown
Shop the CLJ x Wallpops collection here.
Plus, We Launched 3 MORE Patterns at Lowe's!
You all know we love Lowe's over here. So we are thrilled to share that we launched three exclusive peel-and-stick wallpaper patterns you can find both in store and online at Lowe's.com!
Shop the Alcott Collection
Shop the Rowan Collection
Shop the Emerson Collection
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